Partner Toolkit
Wear Your Life Jacket at Work Day
National Safe Boating Week
Summer, Here We Come!
More boaters are on the water than ever before! For the annual celebration of Wear Your Life Jacket at Work Day and National Safe Boating Week, the National Safe Boating Council encourages boating enthusiasts to communicate with their local community about responsible boating via digital outreach, launch point reminders, outreach events, vessel safety checks, and more. Boating and fishing access may vary, so please follow state and local guidance.
This FREE toolkit includes: talking points, suggested social media posts, template press announcements, fact sheets, videos, images, and more! Visit our Resources page for additional resources.
Important Information
In-Person Events
In following recommendations from the Centers for Disease Control, please follow state and local health guidance for any in-person outreach (such as Ready, Set, Wear It Life Jacket Days; vessel safety checks; and other events).
Brand Guidelines
As a Safe Boating Campaign partner, you are equipped with a recognized brand to use in your local community. In addition to our resources, we encourage you to create your own in accordance with the Safe Boating Campaign brand guidelines.
Wear Your Life Jacket at Work Day
We encourage all boaters to participate in Wear Your Life Jacket at Work Day on May 19, 2023, the day before National Safe Boating Week. No matter where boaters are working, they can join in the fun by wearing their life jacket and posting creative pictures on social media for a chance to win a prize.
This is a great way to encourage others to boat responsibly.
How to Participate
Boaters share a picture of themselves wearing a life jacket at work (or home) on social media along with the hashtag #wearyourlifejacketatworkday and tag @boatingcampaign (Facebook, Twitter, or Instagram).
Don’t use social media? Email photos to outreach@safeboatingcouncil.org.
Chance to Win a Prize
Winners will be chosen randomly throughout the day to receive boating swag from the Safe Boating Campaign, such as t-shirts, dry bags, first aid kits, stickers, and more.
National Safe Boating Week
Following are resources for Wear Your Life Jacket at Work Day and National Safe Boating Week.
Download the Sample Partner Plan for ideas.
Resources
Messaging
Profile Picture Frames
Add a Safe Boating Campaign frame to your Facebook profile picture.
1) Go to www.facebook.com/profilepicframes.
2) Type “Safe Boating Campaign” in the “Search for themes, owner names, and more” search bar.
3) Select your Safe Boating Campaign frame!
Life Jacket Label
Did you know there is a new life jacket label?
The label is being phased in and you may see it printed on the inside of a new life jacket.
The new label DOES NOT make obsolete life jackets with the old label.
Always look for a life jacket that is U.S. Coast Guard approved.
Remember, the best life jacket is one you wear!
Audio Clips
Be Aware of Carbon Monoxide While Boating
[No signal cell] Out boating, don’t let this be you. Have a VHF radio and a personal locator beacon. Don’t depend on a cell phone for communication.
Download on Vimeo (coming soon)
Communication While Boating | VHF Radio and PLB
[No signal cell] Out boating, don’t let this be you. Have a VHF radio and a personal locator beacon. Don’t depend on a cell phone for communication.
Distracted Boating is Deadly | Always Be Aware
Distracted boating can be deadly. As captain of your boat, it is your responsibility to always be aware. Look in all directions for boats, paddlers, swimmers, and objects you could strike. Listen and always err on the side of caution.
Real Boaters Wear Life Jackets | Wear It
Real boaters wear a life jacket. Accidents happen quickly – if you’re not wearing your life jacket, you won’t have time to put it on. Life jackets are for everyone, regardless of your age or swimming ability. Always wear it!
Engine Cut-Off Device | Man Overboard
An engine cut-off device will stop the boat’s engine should the operator – or even passengers – unexpectedly fall overboard. Whether you’re an experienced or new power-boater, always use an engine cut-off device.
Map Out Your Boating Trip | Have a Float Plan
Map out your boating adventure and let someone trustworthy know where you will be going and what time you expect to return. In the event of an emergency, the sooner rescuers can get to you, the more likely a better outcome.
Prepare to Go Paddling | Gear and Float Plan
Going paddling? Inspect your gear and know how to use it. Have a VHF radio and a personal locator beacon. Map out your trip and let someone trustworthy know the details of your trip. And, always, wear your life jacket.
Prepare for Boating Adventure | Gear
Whether you’re an experienced or new boater, make sure you have your safety equipment and know how to use it. Life jacket, whistle or horn, flares, and personal locator beacon are just few of the items a real boater always has ready. Be prepared for your boating adventure.
Placement
Launch point, yard sign, kiosk, window display, other
Download
Placement
Billboard, kiosk, window display, social media, other
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May 20 Post
Always maintain a proper lookout and be aware of other boaters and the environment while boating. #safeboating
Download Image
May 21 Post
Be sure everyone wears a U.S. Coast Guard approved, properly fitting life jacket while boating. #safeboating
For life jacket fit facts visit: https://safeboatingcampaign.com/life-jackets/
Download Image
May 22 Post
Did you know the environment may stress your body & mind enough to make the risk of an accident much greater while boating? #safeboating
Download Image
May 23 Post
Heading out on the water? Make sure you wear a life jacket and have other required boating gear. #safeboating
Download Image
May 24 Post
Check the latest weather forecast before you leave shore. Hop on over to weather.gov for the latest updates. #safeboating
Tag: @U.S. National Weather Service on Facebook and @NWS on Twitter
Download Image
May 25 Post
Raise your hand if you took a safe boating course & got a vessel safety check. We did! #safeboating #nationalsafeboatingweek
Download Image
May 20 Post
Always maintain a proper lookout and be aware of other boaters and the environment while boating. #safeboating
Download Image
May 21 Post
Be sure everyone wears a U.S. Coast Guard approved, properly fitting life jacket while boating. #safeboating
Download Image
May 22 Post
Did you know the environment may stress your body & mind enough to make the risk of an accident much greater while boating? #safeboating
Download Image
May 23 Post
Heading out on the water? Make sure you wear a life jacket and have other required boating gear. #safeboating
Download Image
May 24 Post
Check the latest weather forecast before you leave shore. Hop on over to weather.gov for the latest updates. #safeboating
Tag: @U.S. National Weather Service on Facebook and @NWS on Twitter
Download Image
May 25 Post
Raise your hand if you took a safe boating course & got a vessel safety check. We did! #safeboating #nationalsafeboatingweek
Download Image
More Free Resources
Logos, ads, infographics, images, videos, audio spots, and more.