News
May 9, 2016
It has been an exciting year for the National Safe Boating Council (NSBC) and agency partner Paul Werth Associates, who recently clinched national awards for its integrated communications efforts on behalf of the North American Safe Boating Campaign. This yearlong campaign promotes safe and responsible boating and the value of voluntary…
March 21, 2016
Manassas, VA (March 21, 2016) – Many people enjoy recreational boating and fishing in the spring. Yet, what looks like a perfect day can quickly become hazardous if you end up in frigid water. The annual Wear It! boating safety campaign reminds spring boaters to take extra precautions. “Situations on…
January 26, 2016
Get ready for this year’s campaign with our online resource kit. Thank you to all our new and returning partners! The Wear It! campaign message continues to grow on both a national and localized, grassroots level. In fact, a recent survey found that participants aware of the campaign are significantly…
January 15, 2016
Our Executive Director shares tips on cold-weather fishing and boating with Sport Fishing Magazine. Her #1 tip? You guessed it: Wear It!
December 7, 2015
The National Safe Boating Council’s (NSBC) Wear It! campaign, a yearlong boating safety effort that promotes consistent wear of life jackets by recreational boaters, was recognized by PR News at the 2015 Platinum PR Awards at the Marriott Marquis in New York City in October. Wear It! received an Honorable…
November 1, 2015
The National Safe Boating Council (NSBC) has just released its 2015 Wear It! Campaign Awareness Research results, concluding that the yearlong North American Safe Boating Campaign (Wear It!) continues to increase the awareness of safe boating behavior among recreational boaters since the NSBC began conducting research in 2013. The NSBC…
August 19, 2015
Shaw Grigsby – Pro Angler Many boaters will hit the water this Labor Day weekend to enjoy the last holiday weekend of summer. Shaw Grigsby, legendary pro angler and spokesperson for the Wear It! annual boating safety campaign, reminds boaters to take a few extra minutes to make sure everyone…
June 9, 2015
Thousands of boaters around the globe shattered records for the most life jackets worn on the same day during the sixth annual Ready, Set, Wear It! Life Jacket World Record Day. At 257 events around the world, 10,917 participants inflated their life jacket or wore an inherently buoyant life jacket,…
May 11, 2015
Always wearing a life jacket is one of the simplest life-saving strategies for recreational boaters, remind boating safety advocates for National Safe Boating Week, this upcoming May 16-22, 2015. National Safe Boating Week is the official launch of the 2015 North American Safe Boating Campaign. The yearlong campaign promotes boating…