On October 19, 2016, the National Safe Boating Council and Paul Werth Associates attended the Platinum PR Awards Luncheon in New York. The North American Safe Boating Campaign was recognized in the Research & Measurement category for the efforts to collect data about boaters’ behaviors as it relates to life jacket wear.
This honor does not only belong to the National Safe Boating Council and Paul Werth Associates, but largely to the dedicated groups of volunteers who are physically at the bodies of water collecting survey results. Thank you to all individuals and groups who have volunteered time and effort to evaluate the success of the North American Safe Boating Campaign.
Read more about the Wear It! Research. If you are interested in assisting with data collection next year or have any questions, please contact Diane Corish at dcorish@safeboatingcouncil.org.